Helping nonprofits & event fundraisers
get more corporate sponsors.
SPONSORSHIP DEVELOPMENT & MARKETING
Hi there! I'm Teresa.
With nearly 20 years of experience in sponsorship development, partnership marketing, and event planning, I’ve sharpened my skills by working for events and media channels to sell and market brand partnerships with agencies by planning experiential marketing campaigns for sporting events and galas, and within companies who buy into strategic partnerships to further their marketing mission and revenue goals.
Through my signature framework, I help nonprofit and event professionals tasked with corporate sponsorship fundraising to feel confident in their strategy, feel prepared to sell, and grow their revenue.
Why I Started The Sponsorship System
In addition to a career rooted in the world of sponsorship, I spent hours each month volunteering (notably in leadership roles) with local organizations. From race directing for a metro running club to producing marketing materials for a local foundation’s events, I saw the struggles that smaller, often volunteer-run organizations face when it comes to fundraising.
This experience highlighted a common need in many organizations: a lack of knowledge when it comes to sponsorship development, and limited resources to help smaller nonprofits and events grow their sponsorship revenue.
The Sponsorship System was born out of a vision to meet this need - by offering affordable workshops and programs for nonprofit fundraisers and events, so they can confidently sell corporate sponsorships through a combination of strategy, structure, and action.
I Believe...
Having a plan makes things easier
Getting corporate sponsors may not be as simple as pressing the easy button, but it’s much easier if your organization has a strategy on what to offer, knows who to approach, and is aligned on fundraising goals.
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You have the ability to create a plan
You may feel that because you don’t have experience with corporate sponsorships, that you can’t create a good plan for your organization. We believe that with a strategic framework and guidance, you certainly can.
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You don't have to hire an expert
Although experts may know the best process to achieve a result, you ultimately have the insider information that will help polish the best decisions for your organization. With a guided framework, you can achieve the same results you'd achieve with an expert consultant.
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Build your plan one step at a time
Leading a big initiative, such as a corporate sponsor development plan, feels overwhelming. However, you can take one step at a time and still make a measurable impact along the way.
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Corporate sponsorship isn't optional
Not only does corporate fundraising amplify your individual contributor fundraising efforts, it also builds a stronger financial outlook through revenue diversification and often larger contributions.
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Empowerment extends beyond you
Creating a framework and plan of action doesn't just empower you, it creates a roadmap for other employees and your Board of Directors to help pursue corporate sponsors.
SPONSORSHIP SPARK MONTHLYÂ NEWSLETTER
Ignite your sponsorship fundraising flame through stories, examples, and tips.
✔️ Gain knowledge and tips that help get corporate sponsors.
✔️ Learn from successes and mistakes of other fundraisers.
✔️ Make the act of getting new sponsors easier over time.
You're safe with me. I'll never share or sell your contact info.